Archived reports

Discover how international students search for Masters and PhD opportunities, based on monthly data from our Pulse and Share of Search reports. Explore trends in prospective postgraduate student behaviour, focused on destinations within the UK and beyond.

If you have any questions about our insights, or just want to know if something is possible please email Mark Bennett, Director - Audience & Insight, or subscribe to our Pulse newsletter for regular updates. You can view our recent insight comment pieces here.

UK PhD & Masters Insights 2025
Global PhD & Masters Insights 2025
UK PhD & Masters Insights 2024
Global PhD & Masters Insights 2024
UK PhD & Masters Insights 2023
New Zealand - Audiences & opportunities in 2024
Australia - Audiences & opportunities in 2024
The State of Postgraduate Taught Research - 2022
UK International Recruitment in 2023
Google Analytics 4 - Technical Implementation Guide
Google Analytics 4 - FAQs Autumn 2022
Google Analytics 4 - A Guide for Marketers
Student Survey - Report 1 - University Choice
Student Survey - Report 2 Study Preferences
Student Survey - Report 3 - Information Gaps